attention
“The logic of algorithms tends to repeat what “works,” but art opens up what is possible. Not everything has to be immediate or predictable. Defend slowness when it serves a purpose, silence when it speaks and difference when evocative. Beauty is not just a means of escape; it is, above all, an invocation. When cinema is authentic, it does not
Who's Getting Rich Off Your Attention?
kyla.substack.com
Whatever you pay attention to is being fermented by your brain. It doesn’t understand that refining your lysergic acid derivatives is more important than whether or not Shanae will find someone new before the next rose ceremony. If you pay attention to it, it’s going in the fermentation jar.
The traditional solutions - fact-checking, media literacy, content moderation - assume we’re dealing with a content problem when we’re actually facing an infrastructure problem. You can’t fact-check your way out of a system designed to reward misinformation. You can’t educate your way around algorithms optimized for polarization. You can’t moderate
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“When you go out into the woods, and you look at trees, you see all these different trees.
And some of them are bent, and some of them are straight, and some of them are evergreens, and some of them are whatever.
And you look at the tree and you allow it. You see why it is the way it is. You sort of understand that it didn’t get enough light, and so
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