Collin G Brooke

Scale suggests that any object appears different—or does not even exist at all—if you change the scale of perception.

irony: the trope that derives its effect of appositiveness to the description of things by playing upon the relation of opposition.

The anthropologist David Graeber once wrote: “The ultimate, hidden truth of the world is that it is something that we make, and could just as easily make differently.” The same is true of the Internet.

the imaginary waxes while the symbolic wanes.

Art constitutively thwarts immediacy, urgency, and utility; its most direct use rests in this indirection—but today’s immediatist art aspires to void itself, and theory has been following in its wake.

rhetoric is a metalanguage that describes and explains how language works.

The platforms’ business model is dependent on the volume and velocity of the inflammatory content being offered. It is not a side issue. It is the driving metric. The more engaging the content, the more eyeballs. The more eyeballs, the more advertising revenue.

escalatory perspective

“Any point in a process looks like the process was leading up to it if that’s as far as you’ve gotten.”