ZAG: The #1 Strategy of High-Performance Brands

Brand Gap, Revised Edition, The

Marty Neumeier

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Stand The F*ck Out: The No-Nonsense Guide to Positioning Your Business, Finding Your People, and Building a Durable Brand

Louis Grenier

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The Brand Gap: How to Bridge the Distance Between Business Strategy and Design

Marty Neumier • 3 highlights

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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand

Laura Ries

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