Your Way Is the Only Way

The only way to consistently do what you want, when you want, with whom you want, for as long as you want, is to detach from other peoples’ benchmarks and judge everything simply by whether you’re happy and fulfilled, which varies person to person.

Having the vision and motivation to go for a 1-of-1 purpose are the most important elements. But what if we want to thrive in the pursuit of our goal? What does that look like?

First, and one of the hardest parts: you must give up your desire for approval from others . When pursuing a 1-of-1 vision, you aren’t going to be the most popular or celebra... See more

I have no idea how to find the perfect balance between internal and external benchmarks. But I know there’s a strong social pull toward external measures – chasing a path someone else set, whether you enjoy it or not. Social media makes it ten times more powerful. But I also know there’s a strong natural desire for internal measures – being indepen... See more

Your business exists in the context of a marketplace, but also in the context of your lived experience.

Defaulting to the norms of your industry will shape your business to be similar to the rest, where the best entrepreneurs zero-in on their self expression. Do you have an eye for good design? Inject design into a tasteless industry. Do you have a ... See more