
Saved by Adam Zeiner
Your Necessary First Step to Creating Powerful UX Metrics
Saved by Adam Zeiner
Teresa Torres • 5 highlights
amazon.comTry to begin with establishing an outcome, not an output, and that outcome should be based on your customer and the problem you are trying to solve. Then use several metrics in the experience to measure that outcome so that you don’t rely on a single metric organization-wide to drive your product strategy