You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
amazon.com
You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
button presentation should all be tested to optimize results.
Maura Ginty • Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
Step 4 of the book, I detail the power of increasing conversions by using Split Testing and Multivariate Testing. The internet allows this testing
Ian Daniel • E-commerce Get It Right! Step by Step E-commerce Guide for Selling & Marketing Products Online. Insider Secrets, Key Strategies & Practical Tips, Simplified for Your Startup & Small Business
Successful websites including Amazon.com often run multiple tests on their website daily to gather data and respond to the results. They test everything from a simple image placement on their homepage, product layout, Add to