Many artists suffer from a fear that their art isn’t good enough to sell, or that they won’t be able to sell enough of their art to make a living—ever. This fear is the result of a way of thinking about life and about art—a mindset.

The notion that creative people aren’t motivated by money, are always happy to be working, and prefer odd gigs to a stable career normalized the precarity and overwork of the post-Fordist world. The successful creative life calls to people like a siren song but fails to materialize for so many, who chalk their failure up to deeper personal deficien