you can't sustain what doesn't honor who you truly are

instead of asking “what’s my passion?” — start with a softer lens: what feels good in my nervous system? you’ll learn more about yourself by tracking your energy than your accomplishments. keep a low-stakes log for two weeks: note what conversations feel nourishing, what kinds of work make time disappear, what content you consume when no one’s watc... See more

The most important question for me is, "How do I want to spend my days?" And the answer is: I want to spend my time thinking, creating, and ideating with a small group of people to build a beautiful, creative, values-aligned business. I am not interested in 14-hour work days, back-to-back meetings that deplete my energy, can’t catch a breath to-do ... See more