Our “small giants” approach optimized for mojo over growth. We wanted a small, talent-dense team with a focus on craft, autonomy, and quality of life for all team members. We banished the term “founder” in favor of “partner” and tried to be transparent with all business matters across the team.

We took some capital from investors in order to invest... See more

I still think Every will be significant over time, but our path is going to be a very different one from The Athletic. We are willing to trade speed for freedom. When we raise money again, it’s going to be on the basis of having figured out something explosive. Until then we can be honest with ourselves that A) we’re not there yet, and B) we will... See more