I've designed 100+ startup landing pages in the past 12 months.
Here are 10 key sections for a high-converting page (no testimonials edition): https://t.co/oeAUlX6wQZ
I've designed 100+ startup landing pages in the past 12 months. Here are 10 key sections for a high-converting page (no testimonials edition): https://t.co/oeAUlX6wQZ
Take advantage of conventions Create effective visual hierarchies Break pages up into clearly defined areas Make it obvious what’s clickable Eliminate distractions Format content to support scanning
Steve Krug • Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (Voices That Matter)
The importance of your above-the-fold layout and content can’t be overstated. This part of the page is entirely responsible for the page’s first impression.
Chris Goward • You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
provide all of the preconversion supporting information on your landing page. By doing so, you narrow the range of your likely online competitors.
Maura Ginty • Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
The visitor should be focused on taking a simple path that leads to the desired conversion action.