https://t.co/2fWlXqp2Mp
When a company gives that kind of care and attention to every part of the journey, people notice. Our product was good, but ultimately it was the whole journey that defined our brand. That’s what made Nest special. It’s what makes Apple special. It’s what allows businesses to reach beyond their product and create a connection—not with users and con
... See moreTony Fadell • Build: An Unorthodox Guide to Making Things Worth Making

Apple, “Intention” | Insights and Inspiration from 50+ Great Examples
manifestowriting.com
I want us to collectively raise the bar for what we expect from our digital experiences. Life isn't just a series of problems to be solved but moments to be lived. As we find ourselves spending more and more of our time in the digital world—especially now—we should expect that world to inspire, surprise, and dare I say, even challenge us. We are lu... See more