Joe Hudson @fu_joehudson

This is an image that will run throughout this book. The nineteenth-century philosopher is saying: you do not have the control over your life that you might like to believe. You will of course have certain aims, pulling you in one direction. However, life is constantly pulling back in the other. Irrespective of how much ‘you believe in yourself’, t

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Gaining clarity of WHY, ironically, is not the hard part. It is the discipline to trust one’s gut, to stay true to one’s purpose, cause or beliefs. Remaining completely in balance and authentic is the most difficult part. The few that are able to build a megaphone, and not just a company, around their cause are the ones who earn the ability to insp

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