Having something for everyone gets you acquisition.
Having everything for someone gets you retention.
Choose wisely.
Des Traynorx.comHaving something for everyone gets you acquisition. Having everything for someone gets you retention. Choose wisely.
there’s too much starting and stopping, you don’t get into a client’s issues deeply enough to make a difference, and you aren’t generating enough profit. Fewer than that and it’s going to hurt too badly when a client who represents too much of your business suddenly leaves (that’s called a “client concentration” issue).
David C. Baker • The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth
“Build where 1&1 has proprietary advantage, buy where the market is running faster than we can.”
ChatGPT
two ways people grow their online presence:
🔚 assuming your audience a priori and building it
🔜 being authentic online and finding out who your audience is
mechanical/engineering vs. organic/emergent
hermit the catx.com