question that now came up 5x about our new website:
"why is so text-heavy? people don't read"
long from writing (like from ogilvy here) is where websites roughly originate from.
he was the biggest proponent of going into DETAIL.... See more
question that now came up 5x about our new website: "why is so text-heavy? people don't read" long from writing (like from ogilvy here) is where websites roughly originate from. he was the biggest proponent of going into DETAIL. seriously interested people will want a lot https://t.co/zknWnWW0Ke
https://preview.redd.it/words-of-wisdom-from-david-ogilvy-the-father-of-advertising-v0-pnfe1ic3x14e1.jpeg?auto=webp&s=2065349934c0e56d9e7fbc0272283bece0ccf5bd
Redditreddit.comFrom David Ogilvy:
... See moreThrough maddening repetition, some of my obiter dicta have been woven into our culture. Here are some of them:
(1) “We sell – or else."
(2) “You cannot bore people into buying your product; you can only interest them in buying it.”
(3) "We prefer the discipline of knowledge to the anarchy of ignorance. We pursue knowledge the way a