A common experimentation mistake: discarding a newly launched experience (like an onboarding flow) because it underperforms the old version.
The old version has been optimized over the course of many smaller experiments to a local maximum.
The new version is raw and unoptimized https://t.co/crroZUuEsy
A common experimentation mistake: discarding a newly launched experience (like an onboarding flow) because it underperforms the old version. The old version has been optimized over the course of many smaller experiments to a local maximum. The new version is raw and unoptimized https://t.co/crroZUuEsy
A common experimentation mistake: discarding a newly launched experience (like an onboarding flow) because it underperforms the old version.
The old version has been optimized over the course of many smaller experiments to a local maximum.
The new version is raw and unoptimized and may have much higher potential.
Data alone will rarely give you the co... See more
The old version has been optimized over the course of many smaller experiments to a local maximum.
The new version is raw and unoptimized and may have much higher potential.
Data alone will rarely give you the co... See more