one of the best sales advice we got back in YC was the "ikea effect":
if you are in the middle of a demo, never just open your laptop and show a generic feature dump. before you show anything, ask this:
"if you were in my shoes, what would this platform need to show you to prove it can solve... See more
Chris Pisarskix.comone of the best sales advice we got back in YC was the "ikea effect": if you are in the middle of a demo, never just open your laptop and show a generic feature dump. before you show anything, ask this: "if you were in my shoes, what would this platform need to show you to prove it can solve your problem?" the prospect will give you a checklist of 2-3 things. start by showing exactly those 3 things. people love what they build themselves. when they define the criteria for success, they can't argue when you deliver it
I've landed > $100,000,000 in business because of what I'm about to share.
It's the forgotten, ugly stepchild of sales. The most botched part of the process.
Yet, A+ entrepreneurs have perfected it.
Here's the secret to sealing the deal every... See more
Jesse Pujjix.comThis is how Anthropic decides what to build next—and it's brilliant.
Instead of endless spec documents and roadmap debates, the Claude Code team has cracked the code on feature prioritization: prototype first, decide later.
Here's their process (shared by Catherine Wu, Product Lead at... See more
Sachin Rekhix.comFounders: The most powerful sales narratives follow a simple pattern:
Problem → Pain → Current Solutions → Why They Fail → What Changed → New Solution → Proof
Each part builds naturally on the last.
Peter Kazanjyx.com