Why is it like that? https://t.co/9sfk0ggnSv

To me, challenging doesn’t look like the person who just grinds through a project to get it done, sacrificing sleep, family, or any semblance of balance. While brute force may be effective short -term, I’m convinced it doesn’t lend itself to sustainable creativity, joy, or meaning (and sustainability is everything – from a biological and mathematic... See more

There are different types of hard work:

1. Outthinking (a better strategy, a shortcut)

2. Pure Effort (working longer, intensity)

3. Opportunistic (positioning yourself to take advantage of change)

4. Consistency (doing average things for longer)

5. Focus (saying no to distractions)

Each of these requires a different type of hard work.

“Why focus on the process when the world is outcome driven? Don’t results matter?

Yes, results do matter. But if you optimize for the outcome, you win one time.

If you optimize for a process that leads to great outcomes, you can win again and again.”