If content is king, then context is queen. We can all enjoy creative work as a pure sensory experience. YES. But it’s when we get context for that work — who made it, how it was made, what ideas, scenes, and history surround it — that joy turns into a deeper appreciation — one of love. Context is the missing element in culture today. We consume giant feeds that flatten everything — advertising, harrowing news, self-promotion, life updates, creative work — into a never-ending stream. The content is endless. The context much harder to find.
instagram.comIf content is king, then context is queen. We can all enjoy creative work as a pure sensory experience. YES. But it’s when we get context for that work — who made it, how it was made, what ideas, scenes, and history surround it — that joy turns into a deeper appreciation — one of love. Context is the missing element in culture today. We consume giant feeds that flatten everything — advertising, harrowing news, self-promotion, life updates, creative work — into a never-ending stream. The content is endless. The context much harder to find.
4. Ever wonder about the vast universe of critically acclaimed aesthetic masterworks, most of which you do not really fathom? If you dismiss them, and mistrust the critics, odds are that you are wrong and they are right. You do not have the context to appreciate those works. That is fine, but no reason to dismiss that which you do not understand. T... See more
Tyler Cowen • “Context is that which is scarce”
Content is king and context is queen. Understanding where a work comes from and what universe it exists within is what makes something special and valuable. Releasing establishes the context that lets the work be properly seen.
Yancey Strickler • Article
