But thanks to Zeigarnik’s follow-up research, we also know that we don’t actually have to finish tasks to convince our brains to stop thinking about them. All we have to do is to write them down in a way that convinces us that it will be taken
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By delaying the task of fleshing out and firming up the speech, King allowed Jones to benefit from the Zeigarnik effect. In 1927, Russian psychologist Bluma Zeigarnik demonstrated that people have a better memory for incomplete than complete tasks. (Page 99)
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Without visualizing our work, we don’t see the number of incomplete tasks we’ve amassed. This makes it nearly impossible to understand just how many incomplete tasks remain. Our brains hate this because our brains crave closure. No really, they do! Soviet psychologist Bluma Zeigarnik found that the human brain needs closure. This phenomenon—known a
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Zeigarnik Effect
The power of unfinished business or interrupted or uncompleted activity to hold a privileged place in memory. Unfinished tasks create a cognitive burden, weigh more heavily on the mind, and are more easily recalled than completed tasks.
The Zeigarnik Effect explains why people are haunted by unfulfilled goals and may be more apt to r
... See moreSoviet psychologist Bluma Zeigarnik found that the human brain needs closure. This phenomenon—known as the “Zeigarnik Effect”—states that adults have a 90% chance of remembering interrupted and incomplete thoughts or actions over those that have been seen through to completion. With its tendency to seek out patterns to process meaning, the brain be
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