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Working Backwards: Insights, Stories, and Secrets from Inside Amazon
When the retail, operations, and finance teams began to construct the initial Amazon WBR, they turned to a well-known Six Sigma process improvement method called DMAIC, an acronym for Define-Measure-Analyze-Improve-Control.1 Should you decide to implement a Weekly Business Review for your business, we recommend following the DMAIC steps as well. Th
... See moreColin Bryar • Working Backwards: Insights, Stories, and Secrets from Inside Amazon
True Customer Obsession There are many ways to center a business. You can be competitor focused, you can be product focused, you can be technology focused, you can be business model focused, and there are more. But in my view, obsessive customer focus is by far the most protective of Day 1 vitality. Why? There are many advantages to a customer-cent
... See moreJeff Bezos • Invent and Wander: The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson
“Working backward” from customer needs can be contrasted