added by sari and · updated 2y ago
Working Backwards: Insights, Stories, and Secrets from Inside Amazon
Tom Critchlow and added
- Amazon’s ‘working backwards process’ is a pretty fascinating example of an alternative to Lean Startup that works . It's simple to describe, but difficult to do. Amazon’s method for betting on new products is to start from the customer experience and working backwards from that by writing a press release that literally announces the product a... See more
from Product Development as Iterated Taste by Cedric Chin
Kassen Qian added
Invent and Wander: The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson
The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company
by John Rossman
