Why users ignore your best features.

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Quite simply, it means that the default state of a product - including the default settings for notifications, the onboarding experience, the welcome message you get etc - determine the product’s fate. It’s the only portion of the product that EVERY user experiences, and it sets the bit for every behavior.

Scott Belsky • Collapsing the Talent Stack, Persona-Led Growth & Designing Organizations for the Future Collapsing the Talent Stack, Persona-Led Growth & Designing Organizations for the Future

An essay: Why founders fail, despite being good at coding and high IQ. Being mathematically smart hurts startup founders. Math doesn’t account for emotions, and this is why devs easily build useful products but fail to get to Product Market Fit in 99% cases. Imag... See more

John Rush x.com

A good reminder for builders is that someone adopting your product happens in two moments. 1️⃣ awareness 2️⃣ low-friction first use. People use products when they *need* them. As an example, someone pitched me their pre-release “ai-native photoshop” the other day. I went to the site and roughly got the idea. It helped t... See more

Guillermo Rauch x.com