Why sleeptrackers could lead to the rise of insomnia – and orthosomnia

Much of the tech industry’s sleep innovation is aimed at helping people get regular sleep, but it has a lot of metrics attached to it as well.

In the last 10 years there have been mobile apps and smartwatches and bed straps that promise to capture how well we are (or aren’t) sleeping.

Oura is part of a growing industry worth an estimated $70 billion devoted to helping us sleep better. It includes weighted blankets, health optimization sites like Huffington’s Thrive Global, and sleep tracking tech. Big tech companies have already shown interest in the market. Apple acquired sleep tracker Beddit in 2017 and a year later, Google’s ... See more

Sleep is an irrational and intolerable affirmation that there might be limits to the compatibility of living beings with the allegedly irresistible forces of modernization. One of the familiar truisms of contemporary critical thought is that there are no unalterable givens of nature—not even death, according to those who predict we will all soon be

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