Why Kirsten Green Might Not Invest in the Next Warby Parker

“That doesn’t mean we wouldn’t invest in another product business, but they would need to be doing something fundamentally different that meets the current moment.”

“Now it’s on me to realize that I’m the older person in the room,” she says. “You’ve got to be willing to make yourself a little vulnerable. And just be like, I’ve got to learn new things. And I’ve got to have people of different generations show me the way. And maybe the tradeoff is ‘Hey, I’ve been around the block enough to know about building te... See more

“I mean, I’ve been pitched, we’ve been pitched every version of that,” Green says, before offering a firm, “No.”

What I really wanted to know is would she even invest in Dollar Shave Club or Warby Parker again today if they were in a new category?

Finally, I asked Green what she thought of the world of NFTs. She said that her firm spent some time recently working on projects that they otherwise felt got neglected during their day-to-day work life. Green dedicated that time to digging into NFTs with her 11-year-old son. She bought a few. And she says Forerunner has made one or two unannounced... See more