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Why Good Ideas Die Quietly and Bad Ideas Go Viral

The garden of forking memes: how digital media distorts our sense of time
Aaron Z. Lewisaaronzlewis.comAs we are fed more content, we are pushed deeper into algorithmic niches. In return, we are encouraged to engage with more extreme and polarizing identifiers because it is more labelable, more indexable by the machine — the creation of the “Island". On this island, the slang, in-jokes, and archetypes which emerge as a community develops in... See more