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Why China’s Version of Email Marketing Is So Effective
Why some marketers are shifting their focus from inboxes to mailboxes
Marketing Brewmarketingbrew.com
How China is embracing web3: marketing to gen Z on the Chinese metaverse
thedrum.com
An example is London-based Threads, which has quietly picked up $20M last year with Highland Europe, for its operation which courts millennial, with tailored selections of luxury fashion which it then sells to them directly on services like WeChat, WhatsApp, Snapchat, with a team of human shopping assistants!