Why a Paid Newsletter Won’t Be Enough Money for Most Writers (And That’s Fine): The Multi-SKU…
Hunter Walkhunterwalk.medium.comSaved by sari
Why a Paid Newsletter Won’t Be Enough Money for Most Writers (And That’s Fine): The Multi-SKU…
His beachhead may very well be a paid newsletter . . . but the newsletter is just one SKU. . . . There could be a podcast SKU. A speaking fee SKU. A book deal SKU. A consulting SKU. A guest columnist SKU. And so on.”
Anna Wiene • Is Substack the Media Future We Want?
Today, the writers who succeed, and who actually make money, are more than just writers. They are brands. They are solo-run companies. They are the publisher, the creative director, the distributor, and the writer, all wrapped up into one—and they embrace the additional responsibility, because it means they have more monetary ownership and creative
... See moreNicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
I think Substack did a lot to pioneer the subscription model of newsletters. But I think those two models (ads or subscription) leave a lot of writers still without a great business model.
Li Jin • Li Jin on The Passion Economy & Its Hidden Currency
Casey Neistat was once an up-and-coming filmmaker destined to be the next go-to indie director. He’d created a successful show for HBO. He’d had a film at Sundance. He’d premiered two movies at Cannes. But he left that behind to distribute his work on YouTube. Why? Because the grind of making stuff and then hustling for funding and negotiating with
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