
Whole Earth: The Many Lives of Stewart Brand

It expressed itself not as a personal drive (though there was that, too) but as a general principle that everyone should think big and then make big things happen.
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
‘Throughout his career,’ says Walter Isaacson, ‘Jobs liked to see himself as an enlightened rebel, a Jedi warrior or Buddhist samurai fighting the forces of darkness’ – such as IBM.16 It was for this reason that he craved perfection in his products; he would not settle for less. This also explains his very unusual policy of insisting Apple controll
... See moreRichard Koch • Unreasonable Success and How to Achieve It: Unlocking the Nine Secrets of People Who Changed the World



