I believe that service marketplaces can only prevail if they fit into at least one of the following categories: repeated discovery, online-first marketplaces and SaaS-enabled marketplaces.
On Ecommerce and Marketplaces: Look for 1. Positive unit economics on the product, positive contribution margins on products sold. 2. Logistics: how long does it take to get to you? Will people pay for convenience. 3. Ability to browse as a human and connect, products that delight the customer, 4. Hooks the customer going forward, 5. The future is ... See more