What Twitter Can Learn From Spotify

Instead of an Aggregator that operates like a social network and monetizes through ads, Twitter should be a Platform that operates like a professional network and monetizes through subscriptions. 

What was most interesting to me, though, was Dorsey’s comment about helping people manage paywalls. One of the biggest challenges to the subscription economy is the tension between leveraging social media to acquire new customers — which like social media itself, requires content that is free to access — and the fact that running a business means a... See more

Elon agrees that Twitter needs to lessen its dependence on ads and move into subscriptions. 1. Table Stakes: Verify identity to clean up the conversation. 
2. Twitter+ Subscription: Paid tools for Creators to find, create, and share ideas. 
3. Twitter Create: Twitter should be the place to build subscription businesses... See more