Winners use self-speak to build an attitude that produces winning results.

SILENT SELF-TALK This is the self-talk that goes on all of the time, although we are usually not aware of it.

Of the many ways you can use self-talk in its various forms, you will find that all self-talk suggestions or phrases fit into one of four categories: habit-changing, attitude-building, motivational, or situational self-talk.

He said that his company had decided to stop hiring speakers that were motivational without being instructional. A motivational talk, he had concluded, was much like the old saying about eating Chinese food for lunch; an hour later, you’re hungry again. I don’t know if that’s really true about Chinese food, but it is true about motivation. Most

Those who appear to be “luckier” than the rest have actually only gotten better mental programming to begin with, or have learned how to erase their old negative programming and replace it with something better.

SELF-SPEAK Anything you say out loud to yourself, or to someone else about yourself, or about anything else, is part of your self-talk.

This early form of self-talk was written out on index cards––one self-talk statement per card. Eventually, the persistent self-talk user would develop a card deck of self-talk phrases covering a variety of situations. Anytime a specific goal or problem came up, self-talk phrases from the card deck could be pulled out and used each day––again with

when you get started, start first with the decision to not listen to the earlier negative program which tries to tell you that it won’t work. Remember, too, that your old self-talk is a habit. It feels natural and it feels comfortable, even if it is negative. By knowing what to expect, you will be ready to meet that old self-talk head on, override

The more you think about yourself in a certain way, the more you will think about yourself in that same certain way. The more you think about anything in a certain way, the more you will believe that that is how it really is. The mind works that way because the brain always tries to tie any new thing you think to something you already believe.