What's Mine Is Yours: The Rise of Collaborative Consumption

Life After Lifestyle

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The Business of Aspiration: How Social, Cultural, and Environmental Capital Changes Brands

Ana Andjelic • 1 highlight

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11 Rules for Creating Value in the Social Era

Nilofer Merchant

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Building Brand Communities: How Organizations Succeed by Creating Belonging

Carrie Melissa Jones

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The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future

Chris Guillebeau

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Machine, Platform, Crowd: Harnessing Our Digital Future

Erik Brynjolfsson

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The City Authentic: How the Attention Economy Builds Urban America

David A. Banks • 1 highlight

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Trend-Driven Innovation

Delia Dumitrescu

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