What I Learned as a Product Designer at Apple

• Tell a story instead of explaining the process.

• Only focus on one idea per slide. Don’t confuse what you’re saying by having busy slides. Use one bold sentence per slide. Instead of paragraphs of text.

• Use presenter notes as a script for your speech. Let the image/mockups paint the picture of what you’re saying in the background.

• Rehearse your

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My biggest learning was to put passion into my speech. Not only when presenting work, but e specially when talking in meetings. Be truly excited about your work and show this excitement to everyone working around you.

Jobs had an amazing ability to make his ideas understandable and memorable because he spoke with passion. People may not remember wha

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One of the things that surprised me the most was to see that for any piece of work being shared, designers would put together a keynote deck for it. It could be the smallest thing, like a quick look at the latest work progression, or big presentations, of course. At Apple, designers use the power of storytelling to influence others, instead of just

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