What does design thinking feel like?

Design thinking is a human-centered approach to innovation—anchored in understanding customer’s needs, prototyping, and generating creative ideas—to transform the way you develop products, services, processes, and organizations.

When using design thinking principles, you bring together what is desirable from a human point of view with what is techno... See more

WeChat follows the “Grand Design” approach to innovation vs. “Design Thinking” Popularized by the design firm IDEO in the 1990s, design-thinking is defined as a non-linear process which seeks to iteratively understand users, challenge assumptions, and create innovative solutions to prototype and test. In other words, it is an incredibly user-focuse... See more