
What Do You Do With an Idea?

The more you see, the more skeptical you become. Optimize for skepticism and curiosity. Having been a VC and invested as an angel in well over 100 companies, my inbox flows with ideas of all kinds from aspiring and repeat entrepreneurs. In the earlier days, I’d get excited by ideas especially the first time I saw them. But over time, I soon realize... See more
The frameworks that got us here, of jobs-to-be-done or product-market fit, will be insufficient going forward. For founders to have extraordinary outcomes, they will have to find alpha in markets that aren’t easily understood.
Which is to say, technology alone won’t be enough. The other essential ingredient will be taste. Technology without taste i... See more
Which is to say, technology alone won’t be enough. The other essential ingredient will be taste. Technology without taste i... See more
Evan Armstrong • Want to Build? Technical Excellence Won’t Be Enough.
EXPLOREWORK IN PROGRESSThe Forgotten Stage of Human ProgressInvention is easily overrated, and implementation is often underrated.By Derek ThompsonA light bulb shatters.Al Barry / Stringer / GettyMAY 11, 2022SHARESign up for Derek’s newsletter here.What if we invented a technology to save the planet—and the world refused to use it?This haunting hyp... See more
The Atlantic • The Forgotten Stage of Human Progress

The future of product development looks like this:
- The Idea Garden
Don’t settle prematurely. Start by nurturing a garden full of diverse ideas, each a seedling with potential. Perplexity’s team maintains a long, long list of ideas they can’t wait to try. - → Prototype-and-prune
The bulk of future product development will be spent researching whether