you need to be heavily concentrated and bet heavily it could be argued that lots of things had to go right for Walmart to grow for 40 years that is certainly true but at its heart a very few simple things really mattered in our opinion the central engine of success at Walmart was a thrift orientation so low costs low waste fueling growth with the s

Walmart transformed retail from a fragmented, supplier-driven model into a tightly coordinated, data-centric system. Before Walmart, large manufacturers, who controlled production, determined how value was distributed. In Walmart’s world, the distribution of value was determined by whoever coordinated the new system.

While other discounters chose to put stores in large metropolitan areas, Walmart invested in small-town locations, where the nearest city was probably a four-hour drive away. Walton knew this terrain well. He rightly bet that if his stores could match or beat those city prices, “people would shop at home.”