Value Creation Is Art, Not War- Why Leaders Should Rethink Their Business Metaphors to Increase Upside
The Rising Importance of the Great Art of Storytelling - Above the Crowd
Bill Gurleyabovethecrowd.com
Whether it’s articulated or not, every business is driven by one of two philosophies. A company is either competition-driven or story-driven.
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
For starters, the value of creative work will shift from outcomes to process and ingenuity. The original idea, the judgment, the innovations in process, and the story become more important than ever. As any art collector knows, in a fine art gallery, a piece is valued based on its lineage, its originality, and the trials and tribulations of the
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