Value-Based Care as Integrated Care

In both cases, providers and patients are working toward their own self-interest given the health care choices they face. Health care providers are trying to make the best living possible by structuring days to see a maximum number of patients, in light of the demands that administrative and paperwork place on their time. Patients and their familie

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Data Provocation: Hospitals are broken and ripe for technological disruption. I have been following General Catalyst’s bold moves lately, including helping found several healthcare companies and most recently acquiring an entire healthcare system in the United States. My hope is that this leads to a vertically integrated re-imagination of healthca

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Bright, Devoted, and Oscar have all structured their plans to financially align themselves with providers: when providers provide cost-effective care, both parties gain.

The bullish story here is that a new opportunity has emerged, especially in the Medicare Advantage market, for a new business model that serves patients better. It uses an integrated approach with value-based incentives in order to enable a better customer experience, and to save on costs by preventing hospitalizations.

One way to get your audience over these switching costs is to promise outsize value. But often, once users sign up, that value is hard for them to find. Sometimes it’s there, it’s just well hidden—often as a result of bad design and usability. I’ll cover this in great length in the chapters on onboarding and activation. I’ll also go into the import

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