Unfluence
This is why the influencer dream is so seductive and so dangerous. It promises intensity without consistency, passion without discipline, reward without work. It's the lottery ticket approach to career planning, and like most lottery tickets, it's a tax on not understanding probability.
Maalvika • Why Are We Lying to Young People About Work?
I didn’t know that 10,000 people reading my blog every day made me “an influencer.” I didn’t realize that hundreds of thousands of views equated to “brand exposure,” or that the thirty, forty, fifty comments on every single one of my posts meant I had a higher “engagement rate” than other bloggers.