In November 2012, Mark Zuckerberg sent a cold email (below) to Snapchat CEO Evan Spiegel. Not long after, Facebook offered to buy Snap for $3B. Spiegel turned it down and — today — Snap is worth $120B+. LESSON: Never wait for them to come to you, get on the fucking plane

In November 2012, Mark Zuckerberg sent a cold email (below) to Snapchat CEO Evan Spiegel. Not long after, Facebook offered to buy Snap for $3B. Spiegel turned it down and — today — Snap is worth $120B+. LESSON: Never wait for them to come to you, get on the fucking plane

CONFIDENTIAL HIGHLY CONFIDENTIAL TREATMENT REQUESTED NOT FOR CIRCULATION/COMMITTEE MEMBERS AND STAFF ONLY

Mark Zuckerbergsriramk.com

Noah Kagan Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours

Gabriel Weinberg Traction: How Any Startup Can Achieve Explosive Customer Growth

Peter Thiel, Blake Masters Zero to One

Mark Zuckerberg CONFIDENTIAL HIGHLY CONFIDENTIAL TREATMENT REQUESTED NOT FOR CIRCULATION/COMMITTEE MEMBERS AND STAFF ONLY