‘Turkeys don’t vote for Christmas’: Martin Sorrell on the fate of agencies in an AI age | Advertising | Campaign Asia
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‘Turkeys don’t vote for Christmas’: Martin Sorrell on the fate of agencies in an AI age | Advertising | Campaign Asia
I don’t think we’ll need a human insurance broker in ten years. Also, at some point in the not-too-distant future, I can see AI replacing much, if not most, of what paralegals and even lawyers do. Many jobs in journalism, advertising, and other communications are likely to become obsolete—and, ironically, AI also puts tech jobs at risk, including c
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... See more“Scott Galloway calls the embrace of advertising "the original sin of the Internet," and I think he's right. The algorithms serve the business model, and because advertising on the Internet is both massive in scale and granular in precision, nobody has the same experience, commercial clicks driven by algorithmic matching become the goal, and bewild