Trust as a Service (TaaS): A Vision for Twitter
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Trust as a Service (TaaS): A Vision for Twitter
Into this vacuum of mistrust, marketers find themselves on one of three paths: Ignored Sneaking around Trusted If you’re ignored, you can’t accomplish much, because in addition to not earning trust, you haven’t earned attention either. If you’re sneaking around, pretending to be one thing while acting in a different way, you might be able to steal
... See moreSeth Godin • This Is Marketing: You Can't Be Seen Until You Learn to See
Trust can be achieved by increasing transparency requirements, namely by sharing identity and reputation information.
William Mougayar • The Business Blockchain: Promise, Practice, and Application of the Next Internet Technology
We're on the frontier of figuring out trust and authority in the information age.