Trillion Dollar Coach: The Leadership Handbook of Silicon Valley’s Bill Campbell
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Trillion Dollar Coach: The Leadership Handbook of Silicon Valley’s Bill Campbell
he remembered a quote from Tom Landry, who coached the NFL’s Dallas Cowboys for twenty-nine years, a stint that included twenty straight winning seasons and two Super Bowl titles. “A coach is someone who tells you what you don’t want to hear, who has you see what you don’t want to see, so you can be who you have always known you could be.” That’s w
... See moreOur one-on-one meetings with Bill were always held at his nondescript office off California Avenue, Palo Alto’s quieter commercial district a mile or so south of the glitzier University Avenue.
How the leader frames this discussion matters: a 2016 study shows that when it is called a debate rather than a disagreement, participants are more likely to share information.
Bill set high standards for his coachees; he believed they could be great, greater than what they believed. This created an aspiration for each of us, and disappointment when we thought that we were not living up to that aspiration. Bill set the bar higher for us than we set it for ourselves, and when you approach people with that mind-set, they re
... See moreHe believed in striving for the best idea, not consensus (“
People who are successful run their companies well. They have good processes, they make sure their people are accountable, they know how to hire great people, how to evaluate them and give them feedback, and they pay them well.”
Excellent teams at Google had psychological safety (people knew that if they took risks, their manager would have their back). The teams had clear goals, each role was meaningful, and members were reliable and confident that the team’s mission would make a difference.
In our previous book, How Google Works, we argue that there is a new breed of employee, the smart creative, who is critical to achieving this speed and innovation. The smart creative is someone who combines technical depth with business savvy and creative flair.
Bill would ask Jonathan what his top five items were. Jonathan came to realize that this approach was Bill’s way of seeing how Jonathan was prioritizing his time and effort. If Bill led off with his list, Jonathan simply could have agreed with it.