a leader can help increase the effectiveness of the tribe and its members by • transforming the shared interest into a passionate goal and desire for change; • providing tools to allow members to tighten their communications; and • leveraging the tribe to allow it to grow and gain new members.

We want you to think about how your tribe can come from anywhere. We want you to think about how to leave an impression on those who matter and help them gather around you. We want their passion and yours to come together so that you can leave your mark on the world. In short, we want you to have an impact.