
Traction: Get a Grip on Your Business

Decide what business you are in, and be in that business. As the old saying goes, “He who chases two rabbits catches neither.”
Gino Wickman • Traction: Get a Grip on Your Business
You can effectively communicate the company vision in three events: 1. Have a company kickoff meeting and unveil your clearly defined vision (the V/TO). This is an opportunity to share your newly created core value speech for the first time. Make sure to include question-and-answer time. 2. Every 90 days, have a short (no more than 45-minute)
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The right people are the ones who share your company’s core values. They fit and thrive in your culture. They are people you enjoy being around and who make your organization a better place to be.
Gino Wickman • Traction: Get a Grip on Your Business
GWC stands for get it, want it, and capacity to do it.
Gino Wickman • Traction: Get a Grip on Your Business
LMA stands for leading, managing, and holding people accountable. Anyone in the Accountability Chart who has people reporting to him or her has a vital responsibility of LMA. This requires time, energy, and Unique Ability
Gino Wickman • Traction: Get a Grip on Your Business
The visionary typically has 10 new ideas a week.
Gino Wickman • Traction: Get a Grip on Your Business
STEP 2 Have your leadership team people-analyze everyone in the organization and then have each manager share those results in one-on-one sessions. This will bring the tool to life throughout the organization. STEP 3 Use the People Analyzer in your quarterly performance reviews with all team members. Let them analyze you as well. Don’t be afraid to
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Be careful not to assume you already have people to fill the major functions.
Gino Wickman • Traction: Get a Grip on Your Business
To paraphrase philosopher and logician Kurt Gödel, you can’t be in a system while at the same time understanding the system you’re in.