Tokengated Commerce

New users are interacting with web3 applications for the first time not because they were allured by the idea of unstoppable money, but by beautiful pieces of art, music, NBA clips, games that earn them money, community ownership, and a general sense of belonging. It feels like we're entering the next evolutionary phase of online communities, where... See more

In the 2010s, supply chain innovation opened up lifestyle brands. In the 2020s, financial mechanism innovation is opening up the space for incentivized ideologies, networked publics, and co-owned faiths. Liquid cryptocurrency tokens empower speculative cultural projects with monetary policies that create FOMO (e.g. Ethereum, FWB); NFTs enable membe... See more

If each token and protocol has its own brand, why should token ownership take the banal metaphor of a generic "wallet" with numbers? Could coins and cryptoassets bring their own interfaces to users' smartphones? Can coin ownership be turned into an aesthetic or a collective experience, in which the curation of one’s own cryptoassets portfolio can f... See more