Tiny Little Businesses | Make Superfans (André Chaperon & Shawn Twing)
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Tiny Little Businesses | Make Superfans (André Chaperon & Shawn Twing)
This is what authentic marketing is: a consistent effort to explore your calling while serving your audience with helpful content.
George Kao • Authentic Selling
It helped me to think of marketing as simply: sharing my work with one person at a time — even if what I do on the internet can be accessed by everyone, anyone, anywhere. (This is the magic of the internet: asynchronous intimacy at scale, across distances.) This intimacy draws me closer. It lets me be more honest, more inspired, more real — like I’... See more
introvert marketing for creative hermits — kening zhu
Three key ways I often teach about how to be discovered by prospective clients: Authentic content – Instead of seeing content creation as a chore, look at it as a discipline of “public journaling” and “creativity fitness”. Share what’s true for you today, or what you feel is important for the world to know about. Use it as a way to practice creatin
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