The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
This social-media-driven food drive was promoted via Twitter, Facebook, and the organization’s blog.
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
If you have a blog or post articles on your website, find a way to enable one-click sharing. The easier it is to share your content, the more likely it is people will share.
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
Ping.fm or Postling.com then saves all the login information, and the next time you have an important message to send out, you can do so with just one click. You log in and post a single update in Ping.fm or Postling.com.
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
want to help our community in Romania. We learned from experience (and out of our own pocket) that in the long term, it is better to build a relationship with somebody who writes about a subject related to our cause and make that person aware this way about the
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
Twitter has been the most versatile tool for us. We have used it extensively. Several of us have joined up and regularly interact with the community.
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
Perryman of the QB Specialists (www.TheQBSpecialists.com) sent me
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
(social sharing buttons for Facebook, Twitter, Digg, StumbleUpon, and email) to spread the message.
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
Website authority: One of the most important things to remember about link building is that not all links are created equal. In the eyes of search engines, a link pointing to your website from the New York Times is a lot more authoritative than a link from a website that was created yesterday.
Shama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
If you want to reply to some-one’s tweets or want to get someone’s attention, type @username and then your message. For example, let’s say you want to tweet me. Currently I have over 25,000 followers, and only 10 messages or so show up on my home page. If you want to get on my radar, it is most effective to tweet “at” me: @Shama. Your home page def
... See moreShama Hyder • The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
In fact, 53 percent of the videos on YouTube achieve fewer than 500 views, and 30 percent get less than 100 views.