The Wealthy Consultant: Confessions of a 9-Figure Advisor

At the top of the funnel, you’re just attracting and creating leads. Maybe they’re good leads; maybe they’re not. A good “top of funnel” is about creating lots and lots of leads. Once you get to the middle of the funnel, you start collecting more information, and with this information, we can qualify the leads.

You will need to learn to cater to people who have the means to pay you what you want to earn. As long as the value you deliver exceeds the money they’re paying, you will have no problem collecting it.

A low-competency person will cost you money. A low-experienced person will cost you time.

duplicate not what you do but what you know.

“Reputation is the cornerstone of power. Make your reputation unassailable.” - Robert Greene

Attention is a form of capital that must be reciprocated with value.

A great team is not an expense; it is an investment.

there are three main areas you need to scale fulfillment: Curriculum Community Coaching / Customization

You can take a smart person who believes they are worthless, and they’ll lose to a dumb person who believes they deserve to succeed. This is one of the more confounding mysteries in success literature: what you believe is more powerful than what you do.