The "Vibe Trends" Are Out of Control

Blueberry-milk nails. Hot rodent boyfriend. Tomato-girl summer. What do these things have in common? Absolutely nothing. They are all utterly meaningless. That and, within the last year, each one has become a micro-trend, a niche and short-lived yet pervasive fad that sweeps the Internet.

In the span of maybe four months, we saw “mob wife,” “ballet core,” “rockstar girlfriend,” and “tradwife.” There was also the “office siren” aesthetic, which attempted to synthesize the sterility of the office with the mythological seductiveness of the siren.

It has become clear that there is nothing in this world too far-fetched to become a vibe. The vibes are out of control. Anything can become a vibe. Even “zero vibes” could soon be a vibe trend, as long as you market it correctly